Leslie Sims

Sr. Project Manager, Marketing Associates


  • Appointed Sr. Project Manager and liaison on key analytic and technological initiatives as: the Consumer Connection Dealer Enrollment Program, One Integration Platform, and Rockwell Automation 

  • She has been worked with or on behalf of the following companies: Kmart Corporation, Accenture, Walmart, Rockwell Automation, FordDirect, Ford, and General Motors. Her core competencies include:
    • Consulting
    • Database Marketing Technology
    • Business Analysis / Project Management
    • User Acceptance Testing & End-User Training
    • Marketing Resource Management (MRM)
    • Marketing Automation / Online Advertising & Promotions
    • Client Services & Account Management

  • Given that she is a technology enthusiast, she has and will continue to be immersed in the latest online and technical capabilities such as, HP TeamSite/MediaBin (Content Management), Hadoop, Unica Affinium Plan & Campaign, SQL, Visio, Microsoft Office, and Google Analytics

  • Ms. Sims possesses the following degrees:
    • Master of Science in Administration, Central Michigan University (2007)
    • Bachelor of Science in Business Administration: Marketing, Bowling Green State University (2003)

Email: lsims@marketingassociates.com

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